Videos How to create social media buzz around your next event February 26, 2013 An event is the perfect opportunity to grow your influence in social media connect with vested followers. You need a plan to promote the event, connect with your key influencers, manage expectations, monitor the brand, deliver during the event, and...
Blog Introducing the 'sunshine' vitamin! February 21, 2013 Canadian winters mean short days and bundling up against the cold, so getting the required amount of sunlight for absorbing Vitamin D can be difficult. Vitamin D (sometimes called the 'sunshine vitamin') is unique in that it requires the skin...
Blog Beet the competition February 19, 2013 A handful of studies performed over the past several years have found that consuming beet juice may lower the oxygen cost of exercise, due to the high concentration of nitrates found in beetroot. As a result, many athletes are consuming...
Blog InBody Body Composition Analyzer February 14, 2013 At the Canadian Sport for Life National Summit in Gatineau-Ottawa, Canada, the staff at SIRC got to meet some very friendly and knowledgeable people and we learned a few new things as well. One of the interesting experiences we had...
Blog High Intensity Interval Training February 12, 2013 Many Canadians cite a "lack of time" when asked about barriers to adding physical activity into their lives. High-intensity interval training (HIIT) is used by many athletes and fitness enthusiasts to reach their performance goals and enhance their fitness levels.HIIT...
Blog Preventing Burnout in Children February 7, 2013 Burnout in sport is defined as “physical/emotional exhaustion, sport devaluation, and reduced over-training and by competing too often. This is an important issue in youth sports because it often leads to dropping out of sport completely. Participation in sport offers...
Blog Core Training - Not just for your abs! February 5, 2013 We've all heard fitness experts claim that core training is important for overall fitness and health. Health clubs offer core training exercise groups and physio therapists recommend it for those recovering from injury. Your core is the collection of muscles...
Blog Let kids play! January 31, 2013 Most experts agree that Canadian children need to increase their physical activity. We also know that organized sport can help achieve that. However, concentrating on one sport or putting too much focus on winning may lead to kids dropping out...
Blog Never underestimate the power of a good walk January 29, 2013 Walking is one of the least expensive and most accessible forms of physical exercise. It can be adopted by people of all ages and abilities, requires no training and is a great benefit to your health. Walking isn't an exercise...
Blog Sport for Life January 28, 2013 SIRC Newsletter now available online: Sport for Life Participation in sport and physical activity is extremely important for the development and the health of your child. We all know this, yet obesity rates are climbing and children spend more time...
