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Two cross-country skiers racing in the forest.
A closeup of a sailboat speeding towards the camera, spraying waves from its oncoming bow. A man (Bryan Cuerrier) with a red lifejacket, sunglasses, and a shaved head sits facing forward in the cockpit, intensely focused. There is a white and red windlass perched on the boat’s deck at chest level. The man’s left arm leans on the deck and is amputated at the forearm, and a young woman in a blue shirt and sunglasses is seated behind him.
May 13, 2024

Smooth sailing: The evolution of adaptive equipment in the sport

Brian Cuerrier of Belleville, ON uses the windlass to race at the Quebec Cup regatta in Pointe Claire Quebec with companion Emilie Léonard in 2015. Photo: Luka Bartulovic Innovations in sailing technology A slick white hull cuts through the salt waters just outside the Northwest Arm, a narrow inlet off Halifax, Nova Scotia. The 16-foot sailboat weaves nimbly through whitecapped crests and powers through relentless grey swells. Kevin Penny is used to the choppy sea state and blustery winds in […]

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Young female soccer player throwing in a ball Young female soccer player throwing in a ball

How you communicate affects if you’re viewed as inclusive

October 5, 2022

To mark World Inclusion Day (October 10, 2022), SIRC wanted to focus on information about inclusive communications in sport. This blog post emphasizes why sport administrators, sport organizations and coaches...

Fans cheering at hockey match. Fans cheering at hockey match.

Emotion as a form of communication

March 22, 2023

In game 6 of the 2021 NHL playoffs, the Toronto Maple Leafs were down 1-0 in the third period and on the penalty kill. Toronto Maple Leaf Mitch Marner shot...

Abstract image representing artificial intelligence and machine learning. Abstract image representing artificial intelligence and machine learning.

3 artificial intelligence tools that can aid sport organizations’ communications efforts

May 3, 2023

With heavy workloads and limited staff capacity, sport organizations are constantly seeking ways to improve efficiency. In recent years, artificial intelligence (AI) tools have become an increasingly popular way for...