Senior Coordinator, Marketing
Title: Senior Coordinator, Marketing
Reports to: Marketing Director
Location: Golf Canada Head Office
Status: Full Time/ Flexible Hybrid
Ideal Start Date: June 2024
OVERVIEW:
The Senior Coordinator, Marketing is a strategic, creative, and mission-oriented individual who will work in collaboration with the various business units through national marketing, creative and communication efforts. Reporting directly into the Marketing Director, the successful candidate will understand marketing objectives by collaborating with internal stakeholders to deliver on a holistic strategy that supports the objectives of the business.
At Golf Canada we embrace a flexible hybrid work environment designed to accommodate work-life balance. As an integral part of our team, you’ll enjoy the best of both worlds, with opportunities for in-office collaboration and the flexibility to work remotely.
PRIMARY DUTIES:
1. Marketing 70%
- Contribute to Golf Canada’s national and divisional marketing strategy that is focused on communicating clear and effective messaging through insights, content and creative.
- Work with various cross functional groups at Golf Canada towards the creation of collateral material that support the communication objectives.
- Strong digital acumen across various social platforms with experience optimizing creative and copy for greatest consumer impact.
- Review creative materials and messaging to ensure brand consistency and alignment with strategic positioning.
- Protect the integrity of the brand while supporting business divisions with materials to support various programs.
- Comfortable analyzing data and providing insights and recommendations.
- Manage intake of marketing requests from other divisions and ensure accurate briefing and fulfillment of collateral and activity.
- Ensure executional excellence across all marketing plans.
- Support execution of e-commerce strategy
2. Communication 15%
- Contribute to the development and execution of holistic Golf Canada communication plans across various divisions.
- Work collaboratively to develop content strategies with strong storytelling that ladders up to the Masterbrand and sub brands.
- Collaborate in the development and execution of a social media, communications, and email content and strategy.
3. Project Management 15%
- Organize complicated projects into key actions and milestones, tracking progress through completion.
- Lead development and management of consolidated marketing activity calendar.
- Ensure projects are actioned cross-functionally with timely execution and on budget through regular status meetings with key stakeholders.
- Develop detailed go-to-market strategies focusing on marketing activity and communications.
- Other duties as required.
REQUIRED SKILLS, KNOWLEDGE, & ABILITIES:
- University/College degree or equivalent in marketing, communications, agency experience, or a related field.
- 3-5 years experience in a marketing and/or communications role
- Experience executing campaigns across social platforms.
- Excellent ability to work with various functions and execute campaign programs accordingly.
- Excellent ability to produce written materials on deadline that cater to different audiences.
- Strong communicator with a proven record of building meaningful relationships.
- Strategic and creative thinker with attention to detail and the ability to manage multiple priorities.
- Experience developing content for a variety of media and social platforms.
- Strong understanding of social media best practices and reporting tools.
- Proficiency with MS Office Suite.
- Bilingual skills (French and English) are considered an asset.
- Golf knowledge is considered an asset but not required.
APPLICATION DETAILS:
Golf Canada – People and Culture
1333 Dorval Drive, Suite 1
Oakville, ON L6M 4X7
How to apply:
NO PHONE CALLS PLEASE to the above contact by 11:59pm, May 5th, 2024. Golf Canada thanks all applicants but will contact only those who will be invited for an interview. Due to the nature of this position, there may also be some travel required and the need to work some weekends.
Our recruitment and selection procedures reflect our commitment to the safety and protection of children and youth across our programs. The successful candidate will be required to provide a satisfactory criminal check as a condition of employment.
Golf Canada is dedicated to employment equity and fostering diversity within the workplace in order to build an inclusive workforce where all employees have the opportunity to reach their potential. Golf Canada provides equal employment opportunities to employees regardless of their gender, race, religion, age, ability, sexual orientation, or marital status. We offer a family-friendly environment that allows for flexible work arrangements in order to support staff diversity and ensure a healthy work-life balance. We value and promote a culture of diversity, equity, inclusion, and belonging. Should you require any accessibility related accommodations or specific adjustments to ensure fair and equitable access throughout the recruitment and selection process, and thereafter, please reach out to the recruitment team by email. All information provided will be treated as confidential and used only to provide an accessible candidate experience.