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The Sport Information Resource Centre

Canadian Lacrosse Association  – OTTAWA, ON – The Canadian Lacrosse Association is proud to announce a national partnership with the Canadian Red Cross, a leader in first aid and emergency preparedness products, that will benefit the health and safety of participants at all levels of Canada’s national summer sport.


Members of the Canadian lacrosse community will receive a 30% discount on a variety of first-aid products from the Canadian Red Cross eShop, operated by Hawktree Solutions, including complete first aid kits, as well as first aid supplies and equipment.

“The health and safety of our athletes is paramount and this partnership with the Canadian Red Cross will provide lacrosse teams from across the country with access to high-quality first-aid supplies and equipment from one of the Canada’s most reputable organizations,” said Jane Clapham, Executive Director, Canadian Lacrosse Association.

Partnering with a national amateur sports governing body is something representatives from the Canadian Red Cross were equally excited about.

“We are very pleased to be able to provide first aid product solutions for lacrosse teams and players across Canada through the Canadian Lacrosse Association at discount prices,” said Rob Fraser, President of Hawktree Solutions and Red Cross Products. “Having the Red Cross global leading brand linked with one of Canada’s official national sports is a great connection that will benefit CLA members across the country.”

The new partnership extends to the Canadian high performance program as well, thanks to ZOLL Medical Corporation, which donated a pair of Zoll Plus Automated External Defibrillators (AED) to the national office.

“The generous donation from ZOLL will ensure that the medical staff for each of our national teams will have their very own AED on-site at all events, eliminating the need to rent a unit or rely on the one provided by the venue,” added Clapham.

Members of the Canadian lacrosse community can access the Canadian Red Cross eShop discount starting today by following these simple steps:

·     Visit to create an eShop account

·     Enter the CLA’s Registration Key (28552) into the registration form

·     Log into your account before making any purchases

Once your account is activated, the 30% discount will be automatically applied to all items in your cart at checkout, with the exception of AED’s and training products.  Only accounts created using the CLA’s Registration Key (28552) will have access to the discount, so it is vital that you sign up using the link above.

The CLA and Canadian Red Cross will continue to work together to build upon this partnership and look forward to offering additional benefits and services to our members.

About the Canadian Lacrosse Association 

Founded in 1867, the Canadian Lacrosse Association (CLA) is the governing body responsible for all aspects of lacrosse in Canada. Our organization is comprised of 10 Member Associations representing nearly 85,000 individual participants, including coaches, officials, and athletes of all ages and abilities. The CLA’s mission is to honour the sport of lacrosse and its unique nation-building heritage, by engaging our members, leading our partners, and providing opportunities for all Canadians to participate. We strive to accomplish this while adhering to our core values of health, excellence, accountability, respect and teamwork. The CLA oversees the delivery of numerous national championships and the participation of Team Canada at all international events sanctioned by the Federation of International Lacrosse (FIL). The CLA is proud to be affiliated with partners that share the same vision and values, including our corporate partners – New Balance Athletics, Warrior Sports, NormaTec Recovery Systems, Westjet, and Baron Rings – as well as our funding partners the Government of Canada, the Coaching Association of Canada, and the Canadian Lacrosse Foundation. For more information on Canadian Lacrosse Association and the sport of lacrosse, visit our website at and follow us on Facebook and Twitter.

About the Canadian Red Cross

As the leading provider of prevention and safety training in the country, the Canadian Red Cross trains 2.4 million Canadians annually in emergency preparedness, first aid, swimming and violence and abuse prevention. Visit for research and tips, and to learn more about CPR, first aid and violence prevention training, and swimming and water safety courses.  The Canadian Red Cross is also a national leader in providing first aid, swim and emergency preparedness products.  Visit to see our high-quality, competitively priced line of Canadian Red Cross products for home, work and play.

For more information, please contact: 

Alain Brouillette

Communications and Marketing Coordinator 
Canadian Lacrosse Association 
Phone: 613-260-2028 ext. 302