Gendered athlete representations on social media

How athletes are portrayed on social media can influence sport participation among girls and women. An analysis of tweets during the 2018 Commonwealth Games shows that gender differences persist in athlete representations. Even seemingly neutral words, like “dedicated” and “hard working,” can have gendered connotations. Strategic use of social media during large sporting events can…

Protection and retention of officials

Community organizations across the country are experiencing a shortage of sports officials. Soccer referees have been in short supply during the pandemic, a problem worsened due to bad sideline behaviour of parents, players and coaches. The Teal Shirt Campaign allows first year referees to identify themselves on the job and encourages spectators to show respect…

Supporting new moms

“You have to get beyond the mindset of having to do it all yourself.” That’s the advice that Mandy Bujold, 2-time Olympian and mom to 3-year-old Kate, has for new moms who want to be active. “There are people out there – family members, neighbours, friends – who would love to help, even for an…

Current perspectives on multi-sport participation

Highlights If lifelong and healthy engagement in sport is the goal, childhood and youth participation in a variety of activities, including unstructured play, make more sense than early specialization Research shows that early specialization in sport correlates with increased likelihood of injury, burnout, and dropout Athlete development includes intersecting social, cultural, and genetic factors, thus…

Sport dropout and re-engagement

As sport leaders and organizations, we’re often concerned with participant retention. We rarely consider how dropout may play an important role in sport development pathways, or potential pathways for sport re-engagement later in life. The inclusion of sport dropout as a potential pathway in long-term sport participation models could push for a dialogue on how…

Creating sport environments that support mental health for girls and women

a woman in a locker room deal with mental health.

This blog post provides a recap of the fourth webinar in the 4-part mini-series Engaging Girls and Women in Sport. SIRC and Canadian Women & Sport co-hosted the mini-series, which you can access or learn more about by visiting our SIRC Experts Webinar page. Every year, 1  in 5  people in Canada will personally experience a mental…

Healthy schools in Canada

The Canadian Healthy School Standards offers tips and resources to create system-level changes for students, as well as the entire school community. By advocating for policies and investments that address health and well-being for students, staff and leaders, schools can chart their journeys toward improved health.

Toward values-based sport

“At the end of the day, it’s about making sure that the sport sector thrives and is united in offering positive sport experiences for all Canadians. For sport to do good, it must be good. For people to realize the benefits, they have to have an opportunity to play. I think that’s what it’s all…

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