How We Help
SIRC supports Canadian sport and physical activity partners through leading practices in research and evaluation, knowledge mobilization, and community outreach services.
Research & Evaluation Services
Helping sport organizations understand problems and guide next steps. Whether the need is new data, stakeholder engagement, or evidence synthesis, we collaborate to answer questions, improve processes, demonstrate impact, inform decisions, and set priorities. SIRC’s research and evaluation services cover design, data analysis, and reporting, with expertise in both quantitative and qualitative methods.
Knowledge Mobilization Services
Knowledge mobilization is the process of sharing research findings and evidence with the right people, in the right format, at the right time. Using our extensive national networks ensures key messages reach the target audience who can use those findings in practice. SIRC’s knowledge mobilization services include developing tailored plans, executing high-quality deliverables, and evaluating final products.
Community Outreach Services
Our extensive national networks, spanning community and provincial sport clubs, national high-performance and corporate partners, as well as leading academic and content experts, ensure key messages reach the right audience effectively. Our primary vehicles include the Canadian Sport Daily newsletter, our website, social media channels, large scale media campaigns, and more. SIRC’s community outreach services include developing tailored plans, advising on outreach strategies, executing outreach activities, and evaluating final impacts.
Sport Participation Research
The Sport Participation Research Initiative (SPRI) drives innovation in Canadian sport and physical activity. We help to bridge the gap between researchers and sport organizations, fueling growth and excellence in the sector. Within the SPRI program, we manage grants, produce evidence-informed knowledge products, through the Sport Canada Research Initiative (SCRI) Knowledge Mobilization Program, and ensure seamless compliance, propelling research and development in sport.