Creating welcoming, equitable spaces for new Canadians in sport

Children playing at Winnipeg Newcomer Sport Academy

Highlights: Sport can help to promote physical and mental health, build social connections and support integration into Canadian communities among newcomers to Canada Research shows that newcomers face unique barriers to sport participation, including cost, transportation, language, access to information, racism and religious or cultural considerations In this article, newcomers in participant, parent, and coaching…

How the sport system can best support lifelong participation in sport

Close up of senior female swimming athlete

Highlights The engagement and retention of adult sport participants is often overlooked within sport systems and organizations that focus predominantly on youth Despite coaches playing a key role in Masters sport, there are no clearly identified pathways into Masters coaching Masters athletes are often relegated to the worst practice times and facility resources This SIRCuit…

Managing the competing tensions of social media as a high performance athlete

Social media on phone

Highlights Social media has had an enormous impact on the sport sector, economically and culturally Athletes may use social media as a platform for personal updates or activism, or as a venue to work with sponsors in a financial relationship, however, it may also be a space in which athletes face abuse and harassment, and…

From scarcity to abundance: How Para athlete transfer can broaden development pathways

Highlights The Canadian Paralympic Committee and Own the Podium identified the creation of an “Athlete Transfer System” as a way to broaden Para athlete development pathways Athlete transfer is when an athlete switches sports or takes on an additional sport Currently, athlete transfer happens fairly frequently, but is predominantly athlete-directed Many stakeholders believe a “scarcity…

Sport after Moneyball: Exploring sports analytics and the digital economy

Highlights The rising importance of data and technology in sport over the last two decades reflects the arrival of a wider digital economy There are “twin revolutions” occurring in sport: a change in how we understand the world around us, and a change in the hardware and software available for training and learning The product…

Help us, help you by completing SIRC’s new annual survey!

As Canada’s national Sport Information Resource Centre (SIRC), we’re here to support those involved in sport at all levels in Canada with the latest insights and resources. We want to know what you find most valuable about SIRC in our new survey!

Through your answers, we hope to learn the best ways to support you by providing the latest insights and resources that have the most impact.

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