Professional Triathletes Organisation Partners with CBC Sports to Provide Broadcast and Streaming Coverage of The Pto Tour & First-Ever PTO Canadian Open
LONDON, UK: The Professional Triathletes Organisation and CBC Sports today announced that Canada’s Olympic Network will provide extensive coverage of all PTO Tour events in 2022, live and free-to-all via CBC Sports digital platforms: CBC Gem, cbcsports.ca and the CBC Sports app for iOS and Android devices.
Starting with the first-ever PTO Canadian Open in Edmonton next month – which will also be featured as part of CBC Sports weekend programming on CBC TV – CBC Sports coverage will include:
- The PTO Canadian Open, Edmonton, AB, Canada (July 23-24)
- The second edition of the Collins Cup in Bratislava, Slovakia (August 20)
- The PTO US Open in Dallas, Texas, US (September 17-18)
- Preview shows and highlights packages before/after each PTO Tour event
Commenting on the deal, Tim Godfrey, PTO CMO, said:
“The new PTO Tour is all about putting the amazing exploits and compelling stories of the world’s best triathletes onto the screens of more sports fans around the world. We can’t wait to get things under way in Edmonton next month, which is why this deal with CBC Sports to show our first-ever PTO Canadian Open live across channels is so important.”
The PTO is a new body co-owned by the professional athletes, seeking to grow the sport and take it to the next level. The PTO Tour race schedule for 2022 includes: the first-ever PTO Canadian Open (July 23-24); the second edition of $1.5M Ryder Cup-style Collins Cup (August 20), which sees Team Europe take on Team USA and Team International; and the first PTO US Open (September 17-18). Each Open carries a minimum prize money of $1M and will be raced over 100km (2km swim, 80km bike and 18km run).
Reflecting on the news, PTO World #10, Paula Findlay, said:
“This is a very unique and special opportunity to race a major PTO event in my hometown. I grew up training on this race course as a kid, so to come back to race on it in 2022 and share it with the sport’s biggest names is very cool. It’s absolutely a race that you don’t want to miss.”
In 2023 and 2024, the PTO Tour plans to expand with the PTO European Open and the PTO Asian Open, alongside their US and Canadian equivalents and the Collins Cup.
About the Professional Triathletes Organisation (PTO)
The Professional Triathletes Organisation is a not-for-profit entity consisting of both men and women professional triathletes who have come together to form a representative body which not only gives them a meaningful voice in the way the sport operates but a means to contribute to its growth for the benefit of the entire triathlon community. The PTO seeks to showcase the passion, talents, determination, struggles and achievements of its dedicated professionals through iconic events, reimagined broadcast and compelling storytelling – inspiring global sports fans to watch, engage and participate in Triathlon.
About CBC Sports
CBC/Radio-Canada is Canada’s Olympic Network through 2032 and Canada’s Paralympic Network through 2024. The national public broadcaster is committed to showcasing Canadian and international athletes and sports across all platforms under the CBC Sports and Hockey Night in Canada brands, including on television, online at cbcsports.ca and via the CBC Sports app for iOS and Android devices. CBC Sports prides itself on telling the story of the high-performance athlete’s journey every step of the way, ensuring Canadians always know the people who represent them before they see them atop the podium.
For further information:
Professional Triathletes Organisation
Joanna Landsberg, CBC PR