The Sport Information Resource Centre
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The Sport Information Resource Centre

November 2, 2022 (Edmonton, AB): It will be three days packed with professional development, business-to-business promotion and networking for the over 350 people in Edmonton to attend Sport Events Congress 2022 (SEC22).

This annual gathering of sport event rights holders, destinations, event suppliers and sponsors is organized by Sport Tourism Canada and takes place at the Edmonton Convention Centre November 2-4, 2022.

Program Highlights – Hall D Edmonton Convention Centre

Wednesday, November 2,

3:00 p.m. – Opening Plenary and Welcome Remarks

  • Christina Hollingworth, national anthem singer
  • Traci Bednard, President and CEO, Explore Edmonton

Thursday, November 3

8:30 a.m. – Breakfast Plenary  –  Sport and (re)Creation: Storying Indigenous Resurgence in Canadian Sports

  • Hunter Cardinal, Co-Founder and Director of Story at Naheyawin
  • Knowledge Keeper: Lewis Cardinal
  • Panelists: Joe Buffalo, Actor / Professional Skateboarder and Brigette Lacquette, Professional Hockey Player, Olympian & Pro Scout for the NHL’s Chicago Blackhawks.

10:15 – Sport Events Exchange (repeated at 1:00 p.m.)

Known as ‘speed dating’ this popular business-to-business marketplace involves pre-scheduled 8–10-minute appointments (aka dates) between events rights holders/sport organizations who have events open for bid in 2023 and beyond and destinations who are municipal members of Sport Tourism Canada

11:45 – Luncheon Plenary  – Team Canada para-athlete, Amanda Rummery

Dedicated to raising awareness around para-sport and helping others with a disability to live a healthy and active lifestyle, Amanda will describe how she brings joy into her everyday activities.

Friday, November 4

8:15 a.m. – Breakfast Plenary – The ‘Glocal’ Business of Sports: Why Sports Are Global & Local

  • Victor Cui, President & CEO, Edmonton Elks

11:45 a.m. – Luncheon Plenary

  • The Honourable Randy Boissonnault, Minister of Tourism and Associate Minister of Finance, The Government of Canada

2:00 p.m. – Closing Plenary

  • Sheena McCrate, Interim Chair, Sport Tourism Canada Board of Directors
  • Edmonton Councillor, Karen Principe

Full program: Sport Events Congress 2022 (


About Sport Tourism Canada (STC) 

Sport Tourism Canada is a non-governmental, member-based, capacity-building organization that promotes sport tourism as a grassroots economic development initiative at the community level. STC services over 500 members across Canada, including 130 municipalities, 300 national and provincial sport, multi-sport and major games organizations and a variety of other sport and tourism industry partners. Sport tourism is the fastest growing tourism industry sector in Canada with over $7.4 billion in annual spending by domestic and international visitors and is crucial to local and regional economic recovery from COVID-19.  

For further information contact:

Barb MacDonald, Communications Consultant, STC

Tel: (613) 894-1769