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A roadmap for investing in Canadian women’s professional sport

The Canadian women’s professional sport market is estimated to be worth $150-200 million currently, and is significantly underdeveloped. Meanwhile, fan interest in women’s pro sports has never been higher. New research from Canadian Women & Sport presents an exciting roadmap for investing in women’s professional sport in Canada.

Race, gender and confidence in coaching

Sport coaches aim to build confidence in their athletes, but coaches need self-confidence to optimize the support they can provide. Mentorship offers a way to develop confidence in Black women coaches, fostering professional development and personal growth and encouraging coaches to be their best selves.

Protection and retention of officials

Community organizations across the country are experiencing a shortage of sports officials. Soccer referees have been in short supply during the pandemic, a problem worsened due to bad sideline behaviour of parents, players and coaches. The Teal Shirt Campaign allows first year referees to identify themselves on the job and encourages spectators to show respect…

How roles contribute to team success

A role outlines the specific behaviours that are expected of an individual to achieve established team goals. On a team, each role should interact seamlessly to help the team reach its untapped potential. Members will perform better individually when they understand their role, and role clarity sets the stage for team success.

Improving mentee experiences

Using an evidence-based approach, the Coaching Association of Canada (CAC) developed tools to improve the experiences of coaches in mentorship programs. Training for Effective Mentees is a free resource that equips mentees with the knowledge, connections, and tools to create a better mentorship experience.

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