The Sport Information Resource Centre
The Sport Information Resource Centre

Upcoming Webinars

  • July 15: “The Art of the Great Presentation,” led by Warren Weeks.
  • August 19: “Choose with Confidence,” led by Kelly McInenly.

*Note: All sessions run from 1:00 PM – 2:00 PM EST.


The Art of the Great Presentation

Led by Warren Weeks, Principal, Weeks Media

July 15, 2020, 1 – 2 p.m. ET.

About the webinar:

Great presentations can be done online or in person. What matters most are the core elements of delivering strong presentations tailored to your audience. This one-hour presentation skills webinar will provide participants with the skills, expertise and confidence to conduct more powerful presentations and to be more persuasive and memorable in public speaking engagements. Learnings will include:

  • Organization and Preparation Tips and Techniques
  • Delivery Tips for Great Presentations (online or in-person)
  • How to Use Visual Tools More Effectively

About the Speaker

Warren Weeks sold his first newspaper to his grandmother at the age of five, he was Wayne Gretzky’s PR handler for a day in 1998 and over the past two decades, has become one of Canada’s most popular and trusted media trainers. Thousands of spokespeople from a wide range of industries have called upon Warren to learn how to take greater control over their media interviews and to improve their media relations outcomes.  

Warren has established a reputation for providing executives with sound, strategic communications counsel – often under tight timelines and volatile circumstances, such as work disruptions, bankruptcies, mergers and acquisitions, plant closures, food/water contaminations and more. In the summer of 2000, he spent three-and-a-half months in the Town of Walkerton, Ontario during that community’s notorious E. coli water contamination crisis.

He has worked with a long list of satisfied clients throughout Canada and the United States in both the private and public sectors, including banks, insurance companies, utilities, not-for-profits, health care organizations, social advocacy groups, retailers, municipalities, conservation organizations, global consulting firms, information technology companies, grocery retailers, educational institutions, authors and more. Warren is the principal of Eleven Strategic Communications, Inc., a full-service corporate communications firm he founded in 2003.

*Note: Presentation will be in English however, participants are invited to submit comments and questions in language of choice. French content will be available afterward.


Choose with Confidence

Led by Kelly McInenly, VP, Food, Wellness & Beauty Practice, Blueprint North America

August 19, 2020, 1 – 2 p.m. ET.

About the Webinar

If everything starts with a decision, how can we set ourselves up for the strongest start possible, every time? Participants from sport and physical activity organizations in this 60-minute workshop will emerge having answered for themselves:

  • What type of decision maker am I?
  • What types of decisions do I make?
  • How can I optimize my decision-making based on decision type?
  • How can I optimize my ability to align others to my decisions?

About the Speaker

Kelly McInenly is classically trained and entrepreneurially minded. She has 20 years of progressive leadership experience in Food & Beverage (Packaged Goods, Foodservice and Restaurant), with senior-level cross-functional and cross-industry experiences in Business Development, Field Sales, Cosmetics & Retail.

Underpinned by a classical, Consumer Packaged Goods marketing foundation, these broadening opportunities have fostered agility at all points in the commercialization process, and an ability to find creative solutions that deliver repeatable results in multi-national, privately-held and franchised organizations, in both Canadian and U.S. markets.


Politics vs Principle: retaining integrity in sport, and why it matters

Led by Beckie Scott, Founder and CEO, Spirit North

September 16, 2020, 1 – 2:30 p.m. ET.

About the Webinar

In this highly-anticipated SIRC webinar, Beckie Scott will share views on the critical importance of ensuring sport remains a place of ethics and integrity, values, and rights for athletes in the face of increasing pressures to generate revenue and uphold expectations established by International bodies.

This virtual session will be of interest to anyone working or participating in Canada’s sport system.

About the Speaker

Beckie Scott retired in 2006 as Canada’s most decorated cross-country ski racer in the history of the sport. A 3 – time Olympian, Scott won gold in Salt Lake City in 2002, becoming the first Canadian (and first North American woman) to win an Olympic medal in cross-country skiing. She followed that up with Olympic silver in 2006, and a record 17 World Cup podium finishes. In the final year of her career, she finished 2nd in the Overall World Cup Standings.

On retirement, Beckie was elected to the International Olympic Committee’s Athlete Commission for an 8-year term. A widely respected leader in anti-doping, Beckie served as Chair of the World Anti-Doping Agency’s Athlete Committee from 2013-2019. She is recognized globally for her advocacy and work on behalf of athletes’ rights and clean, fair, doping-free sport.

Beckie is an Officer of the Order of Canada, and an inducted member of the Canadian Sports Hall of Fame, Canadian Olympic Hall of Fame and the Canadian Ski Hall of Fame. She is a member of the Alberta Order of Excellence, holds Honorary Doctorate of Laws degrees from the Universities of Alberta, and B.C., and frequently works for CBC Sports as a broadcast analyst. Beckie Scott is the founder and CEO of Spirit North, an organization working to improve the lives of Indigenous children and youth through the transformative power of sport and play. Now working across five provinces, and reaching over 6,000 Indigenous children and youth annually, Spirit North is recognized as one of Canada’s leading sport-for-social-development organizations.

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