Athletic brilliance attracts likes

When analyzing the number of “likes” on the Instagram pages of popular women athletes, images that depicted athletic brilliance had the highest like counts. The ability to highlight athletic ability through social media is useful for promoting gender equity in sport and sport media coverage, providing opportunities to combat gender stereotypes surrounding athletes.

Swim Together: A new model of co-participation for women and girls in sport

“… as a mom, it’s really easy to tell your kids what you expect. But to show them what you expect is harder. And so I think the benefit of Swim Together is feeling good about what I’m modeling for my kids.” – mom participant in the Swim Together program  Parents and guardians are frequently left on the “sidelines” watching their children participate in…

The Operationalizing Intersectionality Framework: A Tool for Sport Administrators

Diverse workplace doing a hand stack at a meeting

Equity work often “lets some others join” but still centers on the needs of the most privileged members in a group. To better integrate the experiences and perspectives of diverse individuals, intersectional approaches to policies, programs, and practices—which account for the multiple, overlapping systems of oppression some individuals face­—are vital. E-Alliance, the national gender+ equity…

Happy New Year

Welcome to 2021! The SIRC team is looking forward to an exciting year of keeping you informed with the latest news, research, and jobs from the sport community across Canada. Be sure to follow us on Twitter, LinkedIn, and Facebook. In case you missed it, be sure to check out our Looking Back – 2020…

Effective infographics

The Valley Female Leadership Network in Nova Scotia created an infographic to help make case for investment in girls and women’s participation and leadership in sport and physical activity. Reflecting on their experience, they advise: “You may find you have too much information but that’s okay, you can always create more than one infographic!” Learn…

Influencing Gender Equity through an Infographic

Girls in sports soccer team outdoors. Female physical education class on sports grass field. Young football players of female youth sports team

On the 2019 International Day of the Girl, the Valley Female Leadership Network (VFLN), in Nova Scotia’s Annapolis Valley, posted an infographic on the status of girls and women’s participation and leadership in sport and recreation. The infographic was shared across the country, but most importantly used by the VFLN and their stakeholders as a…

Description of the first years of experiences of novice female coaches

Project Summary The objective of this study is to better understand the experiences of novice female coaches during their first two years of coaching. Conclusions of previous studies have shown an under-representation as well as a decreasing number of female coaches in the last 30 years. Not only are there less female coaches, those who…

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