Ottawa, ON (Feb. 3, 2025) – Cycling Canada and Jakroo Canada are proud to announce a four-year partnership that will see Jakroo become the official provider of on-bike and casual apparel for the Canadian National Cycling Team and Canadian Cycling Champions.
Jakroo will outfit athletes across all disciplines with high-performance competition clothing, including Team Canada kits for the cycling events at the Los Angeles 2028 Olympic and Paralympic Games.
“We are so excited to begin this new chapter with Jakroo,” said Josh Peacock, Director of Marketing and Events at Cycling Canada. “Jakroo’s ability to produce some of the world’s fastest performance apparel on an industry-leading production timeline made this an easy choice for a cornerstone partnership as the team sets our sights on LA 2028.”
Jakroo, a leader in performance endurance apparel for nearly 30 years, brings extensive experience collaborating with top Canadian cycling teams and clubs. Their focus on innovation and research and development to further performance will play a key role in supporting Canada’s top athletes.
After meeting National Team athletes during the 2025 Canadian Track Championships in Bromont, QC, Jakroo’s Research and Development Manager, Nick Monette, shared his enthusiasm: “The opportunity to work with the top athletes in Canada to continually improve our products is invaluable, especially with the rapidly increasing focus on aerodynamics in track, BMX and mountain bike competition.”
Jakroo Canada’s General Manager, John Beriault, added, “Canadian athletes have posted incredible results over the past few years and we take the responsibility of equipping them at the highest levels of competition very seriously. We’re eager to see what Canada’s best can accomplish as we build for LA 2028.”
“I’m really excited to be working with Jakroo on the National Team,” said two-time Olympian Michael Foley. “I have worked with them on my road team and know them to be a nimble, innovative company that will be able to adapt to our needs and help make a difference to our performances on the world stage.”
Cycling Canada’s partners provide essential support to the nationwide development of cycling from grassroots to the high-performance level. To learn more about Cycling Canada partners and opportunities for collaboration, click here.
About Jakroo Canada
Jakroo Canada is a Penticton, BC, based company focusing on making ordering custom endurance sport apparel faster and easier. Jakroo cycling clothing has been raced to wins by multiple Canadian national champions since 2014.
About Cycling Canada
Cycling Canada is one of the oldest national sport organizations in Canada and has one simple purpose: to inspire Canadians to cycle. Cycling Canada administers programs to promote and grow cycling across the country, hosts national and international events and manages the National Team in all levels of international competition.
Media Inquiries // Demandes médias: