Canada Soccer Launches Club+ to Fuel Soccer Growth at Community Level

Today, Canada Soccer unveils Club+, a new multi-year initiative designed to support community clubs across the country. At the core of the new platform is a digital hub with tools, templates, guides, and inspiration to help clubs grow, engage their communities, and convert FIFA World Cup™ 2026 momentum into lasting grassroots participation. ​ 

“Club+ represents our commitment to supporting our membership, and at this key moment for soccer in Canada, we want to ensure every Club, regardless of size or location, has the tools to thrive. By centralizing resources and connecting clubs directly to experts, we’re supporting communities to turn World Cup excitement into sustainable participation,” said Sara McConaghy, Director, Community Development at Canada Soccer.

Club+ is designed for community club operators and organizers – the people who make soccer happen at the local level. Over the next two years, Club+ will offer support to more than 1,500 community clubs, equipping them with resources and support to recruit players, coaches and referees. 

“We’re thrilled to be part of Club+ and its potential to grow the game. As we look ahead to the World Cup, initiatives like this will strengthen soccer in our community through meaningful collaboration, centralized support, and shared learning – connecting clubs across our country and benefiting players, coaches, and communities for the long term,” said Danielle Byers, Club Engagement Manager, Kitchener Soccer Club.

Key Features of Club+: 

  • Practical tools across areas like volunteer recruitment, marketing, and more. 
  • Real examples and case studies from Clubs across Canada, so you’re never navigating alone. 
  • Flexible and user-friendly – use what fits best, when it makes sense for your Club. 
  • Customizable assets Club can use right away — no need to start from scratch. ​ 

Clubs interested in joining Club Plus can register beginning today at https://clubplus.canadasoccer.com/ 

Media Contacts

Sara McConaghy
Director Community & Fund Development, Canada Soccer
Email: smcconaghy@canadasoccer.com

Paulo Senra
Chief Communications & Content Officer, Canada Soccer
Email: psenra@canadasoccer.com
Mobile: (416) 882-7919

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