The COVID-19 pandemic has shown how crucial sport brands can be in supporting fans’ mental health. This study, involving 770 sport fans, found that being involved with sport brands helps reduce feelings of emptiness and increases well-being.
The COVID-19 pandemic has shown how crucial sport brands can be in supporting fans’ mental health. This study, involving 770 sport fans, found that being involved with sport brands helps reduce feelings of emptiness and increases well-being.
As Canada’s national Sport Information Resource Centre (SIRC), we’re here to support those involved in sport at all levels in Canada with the latest insights and resources. We want to know what you find most valuable about SIRC in our new survey!
Through your answers, we hope to learn the best ways to support you by providing the latest insights and resources that have the most impact.
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