Did you know that cheering for runners is more than just words? Research reveals that providing instructional and motivational support is appreciated by runners, but its effectiveness depends on factors like the runner’s condition and course feedback accuracy. While support is usually uplifting, it can also create pressure. Experts suggest using the “IMPACT” approach (Instructional, Motivational, Personalized, Authentic, Confidence-building, and Tailored), and adding authenticity, empathy, and nonjudgmental nuances can make encouragement even more impactful.