Sport Information Resource Centre  – (July 4, 2017 – OTTAWA) – The Sport Information Resource Centre (SIRC) and the Aboriginal Sport Circle (ASC) are pleased to announce that they will be working together to celebrate Aboriginal sport in Canada. The goal of the partnership is to further promote knowledge about sport, fitness, culture and recreation pursuits for the Aboriginal peoples in Canada by leveraging SIRC’s expertise, communication vehicles and network.

As a first step, be sure to start following the Aboriginal Sport Circle on Twitter @AboriginalSC

“SIRC encourages the sharing of information through community networks. We are very pleased to work with the ASC to leverage traditional and new media communication tools that will both raise awareness and share credible knowledge and stories about Aboriginal sport, people and activities in Canada.”

– Debra Gassewitz, President & CEO, SIRC

“We came to SIRC for this partnership because of their expertise in communication and connecting with sport in Canada. Expanding the sport network and increasing awareness of the ASC mandate and Aboriginal sport through SIRC will benefit everyone.”

– Heather Kaulbach, Executive Director, Aboriginal Sport Circle

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About SIRC

The Sport Information Resource Centre (SIRC) is Canada’s national sport resource and communication centre.  Established in 1973, SIRC is the not for profit organization based in Canada dedicated to empowering sport organizations and participants with credible, evidence based knowledge through relevant and innovative communication vehicles.  (For more information please visit www.sirc.ca)

About Aboriginal Sport Circle

The Aboriginal Sport Circle is Canada’s national voice for Aboriginal sport, which brings together the interests of First Nations, Inuit and Metis peoples. Established in 1995, the Aboriginal Sport Circle was created through a national consensus-building process, in response to the need for more accessible and equitable sport and recreation opportunities for Aboriginal peoples.

Contacts:

Debra Gassewitz, President & CEO, Sport Information Resource Centre (SIRC)
debrag@sirc.ca

Healther Kaulbach, Executive Director, Aboriginal Sport Circle
hkaulbach@aboriginalsportcircle.ca