Building an Effective Communications Plan

What is a communication plan? When should it be developed? Where does the information in the plan come from? How do you write one, and why should I bother? In today’s work environment, methods of communication are changing at lightning speeds which, if you’re unprepared, can feel a bit daunting. Before launching an event, website, new product or service, it’s critical that your organization...Read more

Beating the Winter Blues

With the cold weather and shorter daylight hours, many people struggle with their mood and behaviour. Less sunlight, reduced access to physical activity and a general feeling of lethargy seem to build on each other to affect behaviours. The cold, dark days of winter may cause shifts in sleep, eating and energy. It may be just a case of the ‘winter blues’ or it may be full on Seasonal Affective...Read more


SIRC is pleased to be working together with Sport Canada to share current research on topics informing policy and promoting quality sport programming. This week we are sharing highlights of a recent article reviewing a research study evaluating THE ORGANIZATIONAL CAPACITY OF FIVE SPORT SYSTEMS IN ATHLETICS (Belgium: Flanders and Wallonia; Canada, Finland, and the Netherlands). An Analysis of...Read more

SIRC at the 2017 Sport for Life Canadian Summit

The Sport for Life (S4L) Canadian Summit will be taking place from January 24-26, 2017 at the Hilton Lac-Leamy hotel in Gatineau-Ottawa and brings together leaders to enhance the quality of sport and physical activity in Canada. The 2017 Summit will feature more than 70 sessions from upwards of 100 presenters. The theme for this year’s summit revolves around “Nurturing Excellence” delivered...Read more

What is the role of physical therapy in sport?

Most active Canadians will at some point in their life experience an injury related to their physical activity or sport. Knowing what to do and how to address these injuries so they don’t get worse is where sport physiotherapy comes into play. While many small injuries can be treated by a family doctor, quite often these and more complex injuries are referred to a physiotherapist. A...Read more

How do you get back into the routine after the holidays?

A new year often brings about new goals and new beginnings … but it doesn’t always have to be about “new”. Quite often we have established good training programs and behaviours that are already working for us, but perhaps over the holidays things came up and we need a boost to get back on track. Holidays may mean that we’ve taken time off, relaxed our routines, had our routine thrown off by...Read more

Happy New Year!

Welcome to 2017 and Canada’s 150 th anniversary of Confederation! This year is certain to be an exciting one with all the celebrations surrounding Canada’s 150! From coast to coast to coast, sport is coming together to celebrate our nation in a spirit of cooperation and activity. Sport organizations around the country are taking this year as an opportunity to showcase what sport has to offer no...Read more

Wishing You a Healthy and Happy Holiday Season!

From our team to yours, wishing you all the best of the holidays and a Happy New Year ! See you in 2017 when we celebrate Canada’s 150 th ! The holidays are upon us and with it brings the season of giving. When we celebrate with friends and family, we share our generosity with a variety of presents from food and drink to electronics and toys. All those things that we’ve added to our lists of “...Read more

Why Should You Make Your Fruit and Vegetable Selection Colourful?

Many people often say that you eat first with your eyes. Selecting a menu full of colour not only makes your meal more appealing to the visual senses, it will benefit your health too. Different colours of foods generally mean that it contains different vitamins and minerals. When you think about it, no one single food can contain all the nutrients that an individual needs, so eating different...Read more

Being Smart about Concussions

Concussion continues to be a very hot topic in sport these days. In fact, the Governor General is spending a full day today hosting a conference with former professional athletes, Olympic and Paralympic athletes, the medical community, and the sport community at large, discussing concussions in sport and how we can do better for Canadian youth to play safe and continue to get involved in sport...Read more