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The Sport Information Resource Centre

CSTA – Understand what NSOs look for in a host community

CSTA has designed two one-hour webinars specifically for destination marketing organizations (DMOs) and sport tourism suppliers to connect directly with event rights holders.  Hear first-hand what four different National Sport Organizations (NSOs) look for in a host community for their sport event.

June 7 – How a DMO Can Land an NSO’s Event – Speed Skating Canada and Canoe Kayak Canada

June 14 – How a DMO Can Land an NSO’s Event – Canadian Soccer Association and Canadian Blind Hockey Association (formerly Courage Canada)

Representatives from each organization will provide details on events currently open for bid, the process to bid, and criteria used to select a host. Webinar participants will have a chance to ask specific questions of each sport organization and be provided with handouts with each organization’s respective event information.

Tuesday, June 7th at 1:30 pm EST features Janice Dawson, Director of Sport Development, Speed Skating Canada; Ian Miller, Communications and Marketing Officer and Ian Mortimer, Domestic Development Manager and Partnership Relations, Canoe Kayak Canada

Tuesday, June 14th at 1:30 pm EST features Jessie Daly, Senior Manager, Events, Canadian Soccer Association and Matt Morrow, Executive Director, Canadian Blind Hockey Association.

Don’t miss this invaluable session. Register online now to take part.


Barb MacDonald
Communications & Media Advisor
Canadian Sport Tourism Alliance
(T) 613.521.7314
(C) 613.894.1769