OSA and Soccer Express Canada announce innovative partnership
Ontario Soccer Association – Soccer Express becomes the OSA’s Official Apparel and Equipment supplier in a three-year deal
Vaughan, Ontario – The Ontario Soccer Association (OSA) and Soccer Express Canada have announced today they have agreed to a partnership through which Soccer Express becomes the “Official Apparel and Equipment Supplier to the Ontario Soccer Association.”
As the largest volume soccer dealer in Canada, Soccer Express offers a wide-variety of brands and styles, and includes equipment for everyone on the field – from players, to coaches, to keepers and match officials.
“We’re ecstatic to have partnered with the OSA on this project,” Brad Leitch, CEO of Soccer Express stated. “The largest soccer dealer in Canada partnering with the largest provincial soccer body in Canada is a perfect fit for us.”
Soccer Express will immediately implement Adidas as the go-to-apparel on-field brand for all OSA programs.
“The vision of the OSA, as the leader in modern programming for its members, is in perfect parallel with the visions shared by both Soccer Express and our partners at Adidas. We are looking forward to working with the OSA and all of its membership, at all levels of the game,” Leitch said.
The OSA Membership can look forward to new and improved online soccer specialty retail buying at soccerx.com.
“Together we will run many different purchasing programs such as goalkeeper, coaching, and our newly launched OSA match officials’ store,” stated Leitch.
Club partners will be able to tap into the resources offered by the Soccer Express club sales divisions for both entry level and competitive apparel and equipment programs. Between access to most major brands and Soccer Express’ own in-house brand, this deal will cater to all the needs of soccer organizations across the Province.
“In the past, governing bodies have been typically entering into exclusive relationships with particular brands, when it comes to servicing their apparel and equipment requirements,” Bjorn Osieck, OSA Director of Business Operations said. “Taking an innovative multi-brand approach with our partners from Soccer Express allows us to utilize blue-chip brands like Adidas, and also a host of other brands, while also maximizing commercial opportunities. Through this approach, the OSA and its members are sure to get the best of both worlds.”
“We wanted to bring the top soccer brands and products to our members at a great price and service, and that’s what we’ve accomplished here with Soccer Express,” Johnny Misley, OSA Executive Director said. “The OSA is committed to building relationships with our partners that will benefit the entire Ontario soccer community. This is another great step for us on our way to strengthening those bonds.”
To further highlight how much of a priority the new partnership with the OSA is for Soccer Express, they will open their new distribution facility in Ontario in late 2016 to enable additional services for the 2017 spring delivery season.
Ben Rycroft | Ontario Soccer Association Communications Manager | 905-254-9390 ext. 255 | Email: firstname.lastname@example.org
About the Ontario Soccer Association:
Founded in 1901, The Ontario Soccer Association (OSA) is the largest provincial sports organization in Canada. Its members include more than 650 Clubs servicing over 24,000 teams with 380,000 registered players, 70,000 coaches and managers, and 10,000 match officials. The OSA develops and delivers exceptional and sustainable programs and services throughout Ontario with the mission of providing leadership and support for the advancement of soccer in collaboration and cooperation with our membership, partners and other stakeholders. The OSA also operates League1 Ontario, a provincial pro-amateur men’s and women’s league, as well as the Ontario Player Development League (OPDL).
About Soccer Express Canada (soccerx.com)
Founded in 1998, Soccer Express is a proudly privately owned company and is the leading volume soccer distributor in Canada. Soccer X services over 180,000 players Canada wide with sales and revenues of over ten million dollars in soccer products annually. Soccer Express prides itself in its unique partnerships with the leading soccer brands on the planet and is committed to growing the game of soccer in Canada in conjunction with its many key relationships with the largest and most quality organizations and stakeholders in the country. As a boutique soccer specialty company Soccer X has solutions for the individual player to any and all organizations, clubs, teams and academies in Canada. Soccer Express is proud partners of the Vancouver Whitecaps WFC2 program, the Alberta Soccer Association, the BC Soccer Association and the Ontario Soccer Association to name a few of our many valued clients.