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The Sport Information Resource Centre

Coaching Association of Canada – OTTAWA (May 2, 2016) – The Coaching Association of Canada (CAC) is pleased to announce that the city of Calgary has been selected to host the 2017 Petro-Canada Sport Leadership sportif conference, which will take place from November 2-4, 2017 at the Westin Calgary. The event was last held in Calgary in 2013.

“We are delighted to work with our partner Alberta Sport Connection and the Calgary Sport Tourism Authority to bring the Petro-Canada Sport Leadership sportif conference back to Calgary,” said Lorraine Lafrenière, Chief Executive Officer of the CAC. “Calgary has a rich history in contributing to sport development for Canada and is a perfect setting for our 2017 annual conference.”

“Tourism Calgary and the Calgary Sport Tourism Authority are proud to host the Coaching Association of Canada’s 2017 Petro-Canada Sport Leadership sportif conference and welcome this important event, and its delegates, to the city of Calgary. We are confident the event will achieve great success in our city and will provide lasting memories for everyone involved,” said Marco De laco, Executive Director of the Calgary Sport Tourism Authority.

The Petro-Canada Sport Leadership sportif conference is Canada’s conference for coaches, researchers, sport executives, and administrators. It consists of three full days of learning, professional development, and networking with the top minds and leaders of the Canadian sport, business, and education communities.

“Coaches are vital to Canadian sporting success and we truly are honoured to celebrate their achievements at the conference and through the awards evening,” said Deborah Gullaher, vice president, Sales & Marketing, Suncor.  “It is always a pleasure to spend time with our Canadian coaches and we are looking forward to seeing them in Calgary next year”.

For more information on the Petro-Canada Sport Leadership sportif conference, visit:

About the Coaching Association of Canada
The Coaching Association of Canada unites stakeholders and partners in its commitment to raising the skills and stature of coaches, and ultimately expanding their reach and influence. Through its programs, the CAC empowers coaches with knowledge and skills, promotes ethics, fosters positive attitudes, builds competence, and increases the credibility and recognition of coaches. For more information, please visit or follow us on Twitter and on Facebook.

About Suncor
Suncor is Canada’s leading integrated energy company. Suncor’s operations include oil sands development and upgrading, conventional and offshore oil and gas production, petroleum refining, and product marketing under the Petro-Canada brand. A member of Dow Jones Sustainability indexes, FTSE4Good and CDP, Suncor is working to responsibly develop petroleum resources while also growing a renewable energy portfolio. Suncor is listed on the UN Global Compact 100 stock index and the Corporate Knights’ Global 100. Suncor’s common shares (symbol: SU) are listed on the Toronto and New York stock exchanges.

Petro-Canada Retail and Wholesale:
Petro-Canada, a Suncor business, operates more than 1,450 retail stations and 250 Petro-Pass wholesale locations nationwide. Petro-Canada’s retail loyalty program, Petro-Points™, provides Canadians with the opportunity to earn and redeem rewards. Petro-Canada is proud to be a National Partner of the Canadian Olympic and Paralympic committees, supporting Canadian athletes, coaches and their families for more than 25 years. For more information, visit


For more information, contact:

Michel Hachey
Manager, Communications
Coaching Association of Canada
613.235.5000 x 2382