Coordinator, Partnerships - Hockey Canada

Post date: Nov. 4, 2019

Application Deadline: Nov. 18, 2019

POSITION: Coordinator, Partnerships

REPORTS TO: Manager, Partnerships
STATUS: Permanent
APPLICATION DEADLINE:  November 18, 2019


Based in Calgary and reporting to the Manager, Partnerships, the Coordinator, Partnerships will have a “can do” attitude and deliver best-in-class servicing support for Hockey Canada, World Junior Championship (“WJC”), Women’s World Championship (“WWC”) and other sponsors, suppliers and stakeholders as required.



  • Directly support Managers, Partnerships and Vice President, Partnership Strategy and Licensing with overall partner relationships, including: strategic planning, revenue growth targets and all operations necessary to profitably retain, grow, and service the customer
  • Assist and support Managers on the fulfilment and delivery of all contractual obligations to corporate partners including sponsor-related programs and promotions and event-related deliverables on Hockey Canada, WJC and WWC Event partner accounts
  • Produce and communicate a production schedule with signage, print, broadcast specifications and creative deadlines (Separate “Playbooks” for Fall and Spring events, WJC, WWC, etc.)
  • Develop and manage sponsorship inventory, tracking reports and other summaries to ensure proper management of HC partner assets
  • Lead creation of detailed year-end reports for assigned clients
  • Prepare client contact reports, internal status reports, client newsletters and updates, and other reports and summaries to provide clients with essential Hockey Canada information
  • Assist Managers in development and tracking of servicing budgets
  • Facilitate creative approvals and track all materials
  • Help to deliver partner communications, develop joint collateral, and strategically manage joint events
  • Work closely with Coordinator, Business Development, on asset inventory tracking and management
  • Liaise with Hockey Canada departments, including Marketing, Events, Operations, Licensing, Development, Grow the Game, Member Engagement, Member Services, High Performance and Finance as necessary to support sponsor activities 
  • Work closely with Event Managers and Coordinators to ensure full sponsor integration into Domestic and International events
  • Attend sponsor planning meetings with Managers as required
  • Work directly with day-to-day client contacts to support in-market activations
  • Liaise with licensees and suppliers to ensure fulfilment of client needs
  • Liaise with TSN as required to meet client media commitments
  • Become an expert on our product, our partners, and the markets in which we compete
  • Lead planning and execution of special events, eg. annual Partner Summit
  • Develop a positive relationship with all clients
  • Develop and maintain an understanding of assigned clients’ business and competitive environment
  • Take an active role in building a positive Hockey Canada culture
  • Update job knowledge by participating in conferences and educational opportunities; reading professional publications, maintaining personal networks, participating in professional organizations
  • Enhance department and organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments



  • Bachelor Degree in Sports Marketing/Administration, Business Administration, Management, Marketing or related field
  • Minimum 1-3 years’ experience in a partner management, partner servicing or marketing-related role
  • Project management background and expertise
  • Solid understanding of marketing programs, events, and promotions, as well as experience in developing partner marketing plans
  • Strong attention to detail
  • Customer-focused and a partner advocate
  • Hands-on approach; plans, prepares and executes professionally
  • Ability to work well with limited supervision and with limited resources
  • Strong PowerPoint and Excel skills.   Graphic design experience an asset.
  • Excellent interpersonal skills; promotes cooperation and commitment within a team to achieve goals and objectives
  • Demonstrated communication skills; ability to use a broad range of communication techniques to effectively communicate to varying audiences in a variety of situations
  • Exceptional organizational and time management skills; ability to balance conflicting priorities in order to manage workflow, ensure the completion of essential projects and meet deadlines
  • Demonstrated high level of proficiency in Microsoft Programs, Outlook and ability to quickly adapt to new technology and easily acquire new technical skills
  • Ability to work staggered hours, evenings and weekends as necessary


Qualified Candidates are invited to submit their resume and cover letter including salary expectations to

*Bilingual Candidates (French and English) who possess the Essential Skills will be given priority in the selection process

**A Satisfactory Criminal Record Check and Vulnerable Person’s Check is required of all Hockey Canada Employees and Volunteers




Type of Position: Full Time
Employment Type: Employee
Salary Range: 

Contact Details

Contact Name: Zoe Taylor
Location: Calgary, AB
201, 151 Canada Olympic Road SW
Calgary, AB T3B 6B7
Contact Phone: 4037773636
Contact Fax: 
Web Address:
Contact Email: 
ztaylor@hockeycanada.caApply by Email