Using membership data to inform decision-making: A Sport Management Approach

In sport, data is commonly used to asses and improve an athlete or team’s performance; however, the usage of membership data to inform decision-making at the National, Provincial/Territorial or club level is still relatively unexplored. Membership data can be program or demographic information that relates to athletes, coaches or volunteers. Some sport administrators tend to make decisions based...Read more

Returning to play? Who decides?

So you lose your star player to injury. If you are a professional team, this may affect gate receipts. If you are in the hunt for a championship, this may cost you the title. So no matter the motivation to get your player back on the field of play, star of the team or not, how is the decision made and who makes it? Does the athlete decide when they are ready? Should the coach make the final...Read more