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SIRC blogs and articles provide evidence-based and actionable insight from sport researchers and thought leaders to advance Canada’s sport system.
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This is the fourth blog of a series leading up to the 2020 Arctic Winter Games that will be hosted by Whitehorse, YT March 15-21, […]
Showing 1-4 of 4 results
February 25, 2020
While professional teams and leagues have teams of media relations and social media professionals dedicated to maintaining a presence for their fans year-round, most amateur sport organizations have one or two individuals who handle communications and marketing off the sides...
February 19, 2019
SIRC’s Athlete Perspective series provides insight and recommendations on key issues from an athlete’s perspective. The collection of blogs and SIRCuit articles profiles Canada’s Olympic and Paralympic athletes and taps into their lived experience. While social media can have many...
October 3, 2017
Presents a case study of how stakeholder collaborations can maximize engagement. The case is based off of a collaboration between the Sport Information Resource Centre and Dr. Ann Pegararo from Laurentian University exploring an analysis of social media communications around...
October 27, 2016
SIRC is pleased to be working together with Sport Canada to share current research on topics informing policy and promoting quality sport programming. This week we are sharing highlights of a recent article reviewing a research study examining CANADIAN NATIONAL...